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DigChic Spotlights
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DigChic Spotlight: Instagram Weekly Highlights
DigChic Spotlight: Instagram Weekly Highlights
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September 15- September 21
Published Sep 26, 2025
DigChic Spotlight: Instagram Weekly Highlights

This Week’s Instagram Highlights

  • The 2025 Emmy Awards kick off, with celebrity red carpet makeup looks sparking heated discussions.
  • The beauty world introduces more “black tech,” with contouring tutorials becoming hugely popular.
  • FlowerKnows launches a new Bear Makeup Set, cute and practical.
  • As the season changes into autumn, it’s time to “embrace the season.”
  • Halloween is approaching, and “spooky” decorations, costumes, and more are being marketed.

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#Emmys2025

#Emmys2025 refers to the 2025 Emmy Awards, used to share content related to this prestigious event in the television industry. It highlights the winners, red carpet looks, and memorable moments from actors and creators during the awards ceremony. This year, the most popular fashion moment belongs to BLACKPINK member Lisa’s pink dress, which stunned everyone and sparked a lot of discussion.

#tbt

#TBT stands for “Throwback Thursday,” used to share nostalgic photos or memories every Thursday. The hashtag is commonly used for reflecting on past moments, sharing old photos, or revisiting significant life events and historical moments.

#contourtutorial

#ContourTutorial is a hashtag used for makeup tutorials that teach how to contour the face, enhancing areas like the cheekbones, jawline, and nose. The hashtag is commonly used by beauty influencers and makeup enthusiasts to share contouring steps, techniques, and product recommendations.

#flowerknowsmakeup

The beauty brand flowerknows has launched a new product, the Bear Palette. Not only is the overall design shaped like a cute bear, but the colors also match the warm brown tones of the bear, perfectly fitting the autumn makeup style.

#TextureTuesday

#TextureTuesday is a weekly hashtag used on Tuesdays to share content related to the texture of skincare, makeup products, or other creative works.

#OwnTheSzn

#OwnTheSzn stands for “Own the Season,” encouraging individuals to confidently showcase their style, outfits, or lifestyle during a particular season . The hashtag conveys a sense of empowerment and dominance, often used in seasonal activities, fashion posts, and personal expressions.

#spookyseason

#SpookySeason refers to the spooky atmosphere around Halloween, often used to share Halloween decorations, makeup, costumes, and content related to ghosts, horror themes, and spooky vibes. The hashtag is commonly used in October to celebrate the eerie and playful side of the season. Brands are using this time to promote Halloween-related products, including decorations, food, costumes, and more.

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These trends highlight the ever-evolving landscape of affiliate marketing, where influencer-driven brand moves, event marketing, and emerging content formats play pivotal roles in shaping consumer behavior. Stay tuned for more insights from DigChic as we continue to track key trends and developments in the affiliate marketing space.

DigChic Spotlight: Instagram Weekly Highlights
DigChic Spotlight: Instagram Weekly Highlights
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DigChic Spotlight: Instagram Weekly Highlights
DigChic Spotlight: Instagram Weekly Highlights
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DigChic Spotlight: Instagram Weekly Highlights
DigChic Spotlight: Instagram Weekly Highlights
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DigChic Spotlight: Instagram Weekly Highlights
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